Digital marketing is the marketing of products or services using digital technologies, mainly on the Internet, but also including mobile phones, display advertising, and any other digital medium.
Digital marketing's development since the 1990s and 2000s has changed the way brands and businesses use technology for marketing. As digital platforms are increasingly incorporated into marketing plans and everyday life, and as people use digital devices instead of visiting physical shops, digital marketing campaigns are becoming more prevalent and efficient.
Digital marketing methods such as search engine optimization (SEO), search engine marketing (SEM), content marketing, influencer marketing, content automation, campaign marketing, data-driven marketing, e-commerce marketing, social media marketing, social media optimization, e-mail direct marketing, display advertising, e–books, and optical disks and games are becoming more common in our advancing technology. In fact, digital marketing now extends to non-Internet channels that provide digital media, such as mobile phones (SMS and MMS), callback, and on-hold mobile ring tones. In essence, this extension to non-Internet channels helps to differentiate digital marketing from online marketing, another catch-all term for the marketing methods mentioned above, which strictly occur online.
GST will impact on each and every industry & business in India. In Education and Training Industry, India holds an important place in the global education industry. The country has more than 1.4 million schools with over 227 million students enrolled and more than 36,000 higher education institutes. India has one of the largest higher education systems in the world. However, there is still a lot of potential for further development in the education system. India has become the second largest market for e-learning after the US.
GST stands for “Goods and Services Tax”, and is proposed to be a comprehensive indirect tax levy on manufacture, sale and consumption of goods as well as services at the national level.
Its main objective is to consolidates all indirect tax levies into a single tax, except customs (excluding SAD) replacing multiple tax levies, overcoming the limitations of existing indirect tax structure, and creating efficiencies in tax administration.
Tally.ERP 9 is the world's fastest and most powerful concurrent Multi-lingual business Accounting and Inventory Management software. Tally.ERP 9, designed exclusively to meet the needs of small and medium businesses, is a fully integrated, affordable and highly reliable software.
Tally.ERP 9 is easy to buy, quick to install, and easy to learn and use. Tally.ERP 9 is designed to automate and integrate all your business operations, such as sales, finance, purchasing, inventory, and manufacturing.
With Tally.ERP 9, accurate, up-todate business information is literally at your fingertips anywhere. The powerful new features and blazing speed and power of Tally.ERP 9 combined with enhanced MIS, Multi-lingual, Data Synchronization and Remote capabilities help you simplify all your business processes easily and cost-effectively.
The Course module includes Tally.ERP9 and Nudi (Kannada Typing).
DTP stands for Desktop Publishing. It is a publishing software used to create high quality printed material for individuals, businesses and organizations. The DTP software provides a good control over design and layout of a page as compared to the word processor.
DTP can be two types: Creates electronic pages, Creates virtual pages. The virtual pages are printed on physical papers such as magazines, books, news paper etc.
The Advantage is that you can enhance the appearance of page layouts by balancing the contrast, color and space, you customize your document according to your business and target audience. The Popular desktop publishing softwares are Corel Draw, Adobe Photoshop and Page Maker.
The main objectives of this course to provides basic training of computer and its most common software use in office work. This course is most beneficial for beginners.
Microsoft has been at the service of common public ever since it came into the IT Industry. Amongst the n number of tools that it has developed, the landmark contribution has been in the form of Microsoft Office tools, more commonly known as MS Office tools.
The Course Modules include Basic Computer i.e fundamentals of Computer, Basics of Software and hardware, Typing Master, Notepad, Microsoft Word, Microsoft Excel, Microsoft Power Point, Nudi (Kannada Typing) and Basic of Internet.
Diploma in Office Management trains manpower with knowledge and skills for handling general responsibilities of an office for effective management and administration of staff and resources such as management of data, files & records, payroll administration, space management, office communication, office facility managementfor day to day functioning, cordinating meetings etc.
It also provides essential management knowledge required by those who will ultimately assume positions as office managers.
The Course Modules include Basic Computer i.e fundamentals of Computer, Basics of Software and hardware, Typing Master, Notepad, Microsoft Office i.e Microsoft Word, Microsoft Excel, Microsoft Power Point, Nudi, Basic of Internet, Desk-Top Publishing(DTP) i.e Adobe Page Maker, Corel Draw, Adobe Photoshop and Tally.ERP9.
Advance Diploma in Information Technology course aims to equip students in all aspects of IT, but particularly focuses on computing and network systems, database systems, web technologies and project management. Students can choose prescribed elective modules that will provide them with specialized skills to implement IT services and solutions for the business, digital media and computer technology industries. In addition, the course aims to develop students’ analytical and personal skills necessary to work in a specialized computing and management environment.
The Course Modules include Basic Computer i.e fundamentals of Computer, Basics of Software and hardware, Typing Master, Notepad, Microsoft Office i.e Microsoft Word, Microsoft Excel, Microsoft Power Point, Nudi, Basic of Internet, Desk-Top Publishing(DTP) i.e Adobe Page Maker, Corel Draw, Adobe Photoshop, Tally.ERP9, Programming in C, Basics of Web Programming and Basics of Visual Basics.
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